MibeTec
MibeTec is a pharmaceutical company based in Germany, offering chemical free solutions to cold sores & insect bites.
448%
New Customer Acquisition
within 6 months
410%
Gross Revenue
within 6 months
1400%
Spend
930%
Revenue
22%
Annual student enrolments
217%
Website traffic
274%
YouTube view rate
89%
TikTok followers in 3 months
189%
Qualified leads
54%
Cost per qualified lead
83%
biteaway CPA
68%
herpotherm CPA
We worked with MibeTec for 4 years, initially running Google & Meta campaigns for two of their main products, herpotherm and biteaway in Germany, and later launching the products in France, Spain, Portugal and Italy. Building from the bottom up, we started with high-intent search campaigns, splitting into levels of market awareness (solution/product aware/unaware) and scaled with Google Display, YouTube, and Meta ads. Successful scaling was achieved by close monitoring of N-CAC (cost per new customer) & MER (media efficiency ratio) to ensure we were acquiring cold traffic rather than reporting on the perceived efficiencies of returning traffic.
We worked with MibeTec for 4 years, initially running Google & Meta campaigns for two of their main products, herpotherm and biteaway in Germany, and later launching the products in France, Spain, Portugal and Italy. Building from the bottom up, we started with high-intent search campaigns, splitting into levels of market awareness (solution/product aware/unaware) and scaled with Google Display, YouTube, and Meta ads. Successful scaling was achieved by close monitoring of N-CAC (cost per new customer) & MER (media efficiency ratio) to ensure we were acquiring cold traffic rather than reporting on the perceived efficiencies of returning traffic.
We worked with MibeTec for 4 years, initially running Google & Meta campaigns for two of their main products, herpotherm and biteaway in Germany, and later launching the products in France, Spain, Portugal and Italy. Building from the bottom up, we started with high-intent search campaigns, splitting into levels of market awareness (solution/product aware/unaware) and scaled with Google Display, YouTube, and Meta ads. Successful scaling was achieved by close monitoring of N-CAC (cost per new customer) & MER (media efficiency ratio) to ensure we were acquiring cold traffic rather than reporting on the perceived efficiencies of returning traffic.
We worked with MibeTec for 4 years, initially running Google & Meta campaigns for two of their main products, herpotherm and biteaway in Germany, and later launching the products in France, Spain, Portugal and Italy. Building from the bottom up, we started with high-intent search campaigns, splitting into levels of market awareness (solution/product aware/unaware) and scaled with Google Display, YouTube, and Meta ads. Successful scaling was achieved by close monitoring of N-CAC (cost per new customer) & MER (media efficiency ratio) to ensure we were acquiring cold traffic rather than reporting on the perceived efficiencies of returning traffic.
We worked with MibeTec for 4 years, initially running Google & Meta campaigns for two of their main products, herpotherm and biteaway in Germany, and later launching the products in France, Spain, Portugal and Italy. Building from the bottom up, we started with high-intent search campaigns, splitting into levels of market awareness (solution/product aware/unaware) and scaled with Google Display, YouTube, and Meta ads. Successful scaling was achieved by close monitoring of N-CAC (cost per new customer) & MER (media efficiency ratio) to ensure we were acquiring cold traffic rather than reporting on the perceived efficiencies of returning traffic.
"Working with Chardigital Ltd for Google and Facebook ads has been a real boost to our business, reaching 50% lower costs per conversions since the start due to their careful and thorough optimisation, and getting valuable insights about our customers through their work. So we quickly had them expand our campaigns to 3 further countries as well."
- LEONARD KOVÁCS, MIBETEC GMBH